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Chanel Flagship Store

Project Information:

Chanel is looking to open a flagship store in Seoul, Korea. This location will have exclusive merchandise from the Chanel brand and special presentations for V.I.P.s. This new location will uphold the standards of the brand and will also utilize the advanced technology that is used in Korea. The third floor will be a studio apartment for the designer of the flagship.

Interior Design Studio IV
Spring 2022

Design Statement

In this design, I have created a loop layout for consumers to shop so they can naturally move through the store to see all products displayed. The flooring emphasizes the layout with the contrast of the black flooring with the white flooring that creates the loop around the grand staircase. I have upheld the standards of the brand with the controlled use of its achromatic color palette. Lighting is another important aspect in retail design which is why adjustable recessed lighting is used to open up the ceiling and will allow lighting flexibility. It is important to design with sustainability in mind which is why finishes, materials, and furniture meet the following standards: NSF 140, CRI Green Label Plus, Cradle to Cradle, etc.

Software Used:

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AutoCAD 2019

2D Model Design: Floor Plans- Furniture, RCP, Construction, Life Safety Plan, etc.

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SketchUp 2019

3D Model Design, iRender

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Adobe Photoshop 2019

Presentation Board, Edited Images

Portfolio

Technical Drawings

Rendered Drawings

Furniture and Finishes

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Heart Cone Chair

by Vitra

The heart shaped chair is used in the V.I.P. Area to enhance the experience of the space. It is unlike any furniture that is used throughout the project and brings an elegant statement.

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BUBBLE

by Morada

Subtle elegance is what this lounge system brings into any space. The half-circular shape allows for easy circulation while the design exudes elegance and luxury.

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MONOPOD

by Vitra

A sturdy, elegant chair is used in the bedroom for the designer's apartment to have space for rejuvenation in their bedroom.

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BUBBLE ROCK

by Living Divani

The unconventional appearance of this seating system brings a "sassy chic" feature to the design of the studio apartment.

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Anthracite- Elemental Selection

by Daltile

A porcelain tile is used on the countertops in this design. The seamless design adds to the clean aesthetic that is created in this project.

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Brilliant White- Perpetua

by Daltile

A marble tile is used on the storage wall behind the transaction counter to create a subtle design effect that draws shoppers' eyes to the products displayed. It also contrasts the tile on the countertop.

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Jet- Carrara

by Shaw Contract

Flooring-
Broadloom
This is the main flooring of the flagship store due to its distinguished design as well as its sustainability.

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White Out

by Armstrong Flooring

Flooring-
VCT
This is the secondary flooring that wraps around the grand staircase because of the simple, subtle design properties that contrast the main flooring.

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